Although we have yet to purchase a vehicle here, Michael Seech is always there to provide top notch service. He is helpful, knowledgeable, and enthusiastic about the brand. If you are in the market for a BMW, go see him. You will not be disappointed.

I showed up 1 week late for my appointment (my fault). Sharpe was able to handle my service without blinking an eye. Jason Bigelow in service and Jason in parts both went above and beyond to make sure I had an excellent experience. Sharpe will always be the first place I go when I need a new vehicle. I will also recommend them to my friends and family. They have earned that by making me feel like a valued customer. The entire team is excellent.

It is rare that you find a business that has integrity and that will protect their reputation and customers. I found that at Sharpe BMW. I purchased a certified used X7. This SUV was to be used for my business which involves putting on a lot of miles. Unfortunately, this SUV had major repair issues that was unknown at the time by either Sharpe or the Car Fax that was pulled up on the vehicle. On the 3rd major repair I went into Jeremy Dutcher's office to not only complain about my experience but to express that I no ...

The team at Sharpe BMW was excellent throughout the buying process. They are professional, knowledgeable and personable. They know the BMW process, they understand the BMW customers, they focus on the consumers values for each vehicle. Special thanks to Jeremy and Erika!

Brett Baker is great to work with!

Came in for service for my m3 and had to get a few recalls complete. They did a wonderful job and in a timely manner. All the service guys there were very helpful and extremely pleasant! They took very good care of me. I would definitely go back there again!

Picked up a CPO 2022 3 series from Sharpe BMW this past week. As a first time buyer I was a bit nervous going in. Michael Seech was the salesperson who assisted me. I can confidently say he was one of the most professional and caring individuals I have ever worked with. He made the entire process seamless and hassle-free. Being in the car industry myself I can personally attest to how great each and every person was at Sharpe BMW. At no point did I feel pressured or rushed to make a decision, the entire process was incredibly easy. If any ...

I am not a local, but Sharpe had the needle that wasn't in the haystack! Anthony was an Amazing sales associate, making sure everything went flawlessly with purchasing my dream car. Jason the GM at Mini was absolutely Amazing as well, working with me effortlessly, giving me all the information on the Mini Certified Preowned, even giving me the scoop on the previous owner of my vehicle of choice. Anthony waited patiently as delays from the hurricane cause my ETA to climb 7 hours. He picked me up at the airport and we were through in record time. Shawn in ...

I picked up my 2024 X3 M40i last Friday. The delivery process was very personal and special. The process all started last January when I first met with Drake to start discussing the new 2025 X3, what it might look like, when it would be revealed, when I could order one, etc. I really appreciated Drake's honesty in not overpromising the timing. In the end, he was spot on, locking me in very early on the list for their first allocation. Once the 2025 was revealed, I changed my mind and decided to go with the 2024. All was fine with Drake, ...

Being my first time working with Sharpe bmw I have had a positive experience. They have a great team of professionals. Thank-you Ryan, Drake, and Erika for your excellent customer experience!

Very helpful and thorough.

My husband and I just picked up our 2025 X7 M60i and we absolutely love our new vehicle. The whole process of us building our X7 was a breeze because of Jeremy. We enjoyed working with him and his communication with us was top notch. We never felt pressured or rushed when we were in the early stages of looking at the X7. He made our experience a great one, which is primarily why we moved ahead with Sharpe BMW vs other BMW dealerships. We also really enjoyed working with Ryan and he gave us the run down on our ...

I had a less than ideal customer service experience a few months back. However, the Service Manager, Jessica Wiersma remedied the situation via responsiveness and great communication. My most recent experience was with Jason Bigelow and he did an outstanding job. Highly recommend both of them, as well as Michael Seech in used cars.

Yesterday i picked up my M240i from the folks at Sharpe BMW, been a long anticipated conclusion of getting this beauty ordered from the factory alongside Ryan Schmall over there. Had some backups with the in-house ceramic coat, but cant fault that option for being popular, the results speak for themselves. She runs and drives as good as she looks, photos cannot do Thunder Night Metallic Purple the justice it deserves. Paperwork was quick, barring a small hitch which they got straightened out real fast, and even then i spent more time gawking at the car than signing papers. ...

Got my car serviced to see what was causing wiring issues. service was quick, staff was polite.

Can't beat the service!

Today I bought my second brand new car from the SHARPE family and I couldn’t be more satisfied. Everyone that works there is amazing, warm and kind.

We drove 120 miles to buy a 2023 760i from this dealer. Working with Jeremy Dutcher, the General Sales Manager, was a very satisfying experience. He had the car ready to test drive when we arrived. Even though I have owned a Cadillac, 2 Audi A8's, and a Porsche Panamera, I fell in love with the 760i in less than 5 miles on the test drive. His valuation of the A8 I traded was fair and we bought the 760i. When we picked it up, they treated us like a new car buyer. The car was perfect with a red bow in their ...

Had my second tech tutorial with Erika last night with my new 2024 X7. This is the fourth BMW Erika has helped me navigate through what could potentially be overwhelming. She is awesome, knowledgeable, patient and kind. Sharpe is very fortunate to have her on their team!

Stopped in over the weekend to get some help with some of the options with my car. Erica Agon was beyond amazing in helping out. Had no clue about half of the things the car could do but she took her time and was able to help me understand. Side note- didn’t even purchase the BMW there but they helped me anyway. Beyond a great experience!!!

I normally do not leave reviews, not sure why but I’m compelled to do so for Mrs. Regian Nathan . Its much more than just a place to trade and change once standard of living. It’s a platform that teaches all her investors how to be professional traders. I invest $1000 and earn $9,400 within a week, I am blessed to be apart of the trading platform my experience as been so amazing from starting to finish. I recommend Mrs. Regian Nathan for all your trading needs! contact her via Email [email protected] WhatsApp +1(571) 354-837

Great customer service

Ty op notch customer experience. Knowledgeable staff. Amazing cars. Excellent service. Clean and relaxing customer waiting area

If you looked up "the best example of customer service" in the dictionary you would find Jason Bigelow of Sharpe BMW

Best in class all the way around! Anthony best in sales with Jason and Lee being best in service! Love this place!

I take my car here to be repaired all the time. Great customer service great people.

I got a bunch of warnings on my BMW 300 Wednesday night. I had two doctors appointments Thursday morning followed by a busy afternoon at work. I spoke to Lee at 7 am and they towed my car which was still under warranty. My wife called Sharpe, then dropped me off at 5:30 pm. Lee had a line but gave me a shout, "Dr. Burcon, you are ready to go! No charge today." The car was running, cleaned inside and out, and all the warning lights were off. Watched their video explaining that it was just due to the drop in ...

Mark Schurig in the service department went above and beyond. He truly cares about Sharpe customers, and it’s evident. He’s professional, knowledgeable, and kind. Thank you Mark and Sharpe!

Brett explained the new features very well and helped get the iPhone and profile added to the car. Car was clean and ready for pickup.

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Love those master mechanics.. Jarod Antonides gets the job done and does it well! It's always nice to run into the owner as well..such great people!!!

I am so impressed with the service Sharpe BMW provides, all constituents and technicians are very friendly and knowledgeable. I highly recommend Sharpe BMW to anyone in the market of car repair and purchase!

The sales staff was extremely helpful. Facilities are in great condition. The sales manager was fantastic as well.

Mark Schurig in service is excellent! His communication skills go above and beyond what you expect and I highly recommend working with him!

Everyone was very pleasant. Great experience.

I came from across the state and they made sure that everything was taken care of in my time there. I didn't need to come back or anything. Everything was taken care of for me. I tried a few other dealerships and they were the only ones who really took the time and patience to work with me on getting a car. I appreciated everyone that helped me during the process. Thanks Michael and everyone at the Sharpe team.

Service is key....only worked with Lee and he provides it. Also, communication is tip notch. You are told what to expect and how long it will take to complete work needed. I leave my car with confidence.

Took my car in back in February or maybe March. Anyways, I had some issues pertaining to my 2011 bmw 335xi where the vehicle would stall randomly. Dropped it off overnight and was texted the very next morning acknowledging my appointment and description of concerns. Jason Bigelow and his staff knocked it out of the park. Not too pushy on the sale of items that were directly needed, and explained the situation in detail. I didn't get my vehicle repaired through them (too expensive) repaired myself instead. Their diagnosis was on point, and my vehicle continues to drive amazing. The ...

A big thank you to Jordan R. - I came in for the first time to bring my car in for an oil change. I had my 2 children with me. Jordan patiently answered all my questions and explained what other service needed to be done. The wait time was likely going to be a bit - but we were pleasantly surprised when Jordan showed up less than an hour later letting us know we were all set. That meant a lot to me considering I had my kids with me. He was very friendly and professional and I really appreciated ...

Great modern and formal showroom, and staff are always cordial and respectful. While repairs are somewhat costly, it is a dealership, so I trust the work that they do, and have done for me. I had to have a recall service done, and it was done quickly and efficiently.

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This is my first time dealing with this particular BMW dealership. I found a car that I wanted to test drive and ended up driving it 3 or 4 days later. Sander, My salesman was not available for the day of my test drive so I dealt with Jeremy, the sales manager, who was very informative and patient. I decided to sign for the car and give a deposit and pick up the car several days later. I finally did meet my original sales person who is very knowledgeable and was able to facilitate the sale of my M5. My experience was ...

My wife and I had been searching for a SUV that would seat seven, and we decided on a BMW X7. Client Advisor Sander Hol was greatly helpful in the process; listening to us, answering our questions, and truly serving as an advisor. After our purchase of a certified X7, the staff "BMW Genius" Erika Agon patiently worked with us to understand this amazing car. We made the right decision!

I drove up from Kalamazoo because our local dealer blew me off. While the process of buying a car anywhere is fairly stressful, I had an overall excellent experience with Sharpe while purchasing a 5-series BMW. They’ve treated me with the utmost respect and corrected any issues I’ve encountered very quickly. I will be coming back in the future and I highly recommend Sharpe BMW.

I loved my experience of purchasing my MINI Cooper at Sharpe BMW! I was treated like royalty which included red carpet treatment and a huge bow on top of my beautiful new car inside the dealership! It was such a fun experience!!! Michael Miller was an awesome sales person to work with and he helped me with my gazillion questions throughout my shopping experience. Thank you, Michael!

Great staff fast service very friendly and won't take u for that extra bucks they ain't out to take ur dollar they help save when they can and they jump right into helping you no wait time very staffed so can pull it off nice family orientated aura about the place it makes u feel homely almost

BMW is a quality product and Sharpe made it seemless to purchase a luxury vehicle

My experience with sharpe bmw start build car to taking delivery was amazing , no pressure with sale team , Michael Seech he understands what we need. Help me to build my car start to finish taking delivery in the less 3 week we are super happy with sharpe bmw . Will purchase again - thank you

My experience with Sharpe (specifically Michael Seech) was terrific. Michael was easy to work with and I would definitely work with him again as well as recommend him to everyone.

Highly recommend Sharp BMW! We brought our 2011 MINI Cooper in for service and decided not to invest $ into repairing the vehicle. Ben, the service manager, went above and beyond informing us of all our options and ultimately hooked us up with Shaun in sales. Shaun answered all our questions, he was so friendly, very informative, and found us a new 2023 MINI Cooper that was the perfect fit for us. Our experience with each member of their team was incredible, from service to sales to financing. Wonderful people! A huge thank you to the Sharpe BMW team!

We've just purchased our 5th BMW, this time a previously owned X3 M40i from Sharpe in Grand Rapids. First of all, it's a great car. And equally important, our Client Advisor Sander Hol was very knowledgeable, truly interested in finding the right car for us and made the transaction transparent, easy and fast. His effort was complemented by their BMW Genius Erika Agon who taught us about all of the capabilities and settings for the X3 ( and she even taught us a few new things about our 2021 X5, too!). Additionally, we have had our other BMWs serviced ...

Awesome experience buying my BMW 440 Appreciate the professionalism and assistance in purchasing my vehicle. Highly recommend sharpe BMW

I bought a BMW 540i from out of state and worked with Richard. He was super professional and helped make the process seamless from start to finish in 24 hours. I 100% recommend working with this group.

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Clean facility, complimentary beverages while you wait, professional staff.

Professional and responsive service provided by BMW Client Advisor John Sergeant. General Sales Manager Jason Deutsch and BMW Sales Manager Jeremy Dutcher provided additional assistance. Love my pre-owned 750i XDrive. Thanks Sharpe Team. Happy Holidays!

My first BMW ever, in 2012 was maintained by the team at Sharpe. (Jason B.) I returned to them in 2022 and had them service my car, they did an amazing job of informing me of the work that needed to be done (via a nifty video) and then promptly sent me a detailed invoice of all the tasks they completed. It was a quick process and they paid attention to detail, probably my best experience with a BMW service center by far. I have a pre-paid maintenance plan with BMW Ultimate care, so it felt great to walk away with a $0.00 ...

UPDATED 11/14/22: After talking with Jeremy on the phone, we scheduled an appointment and had my trade-in car appraised. After getting the appraisal Jeremy started working on getting me a lower payment and he succeeded after taking some money off the car. Its never been clearer to me that the Sharp Dealerships goal is not to optimize profits, but to serve the community and help people get their dream cars!

Very helpful staff when we were looking for a new Range Rover.

After searching for a new SUV I visited Sharp. I was greeted by one of their client advisors, Drew VandenToorn. Drew is the most knowledgeable car associate I have ever met, and was helpful every step of the purchase process. He is also very customer service focused and continues to offer superior service even after owning the car for a few months. I would recommend Drew for any BMW car purchase! My husband and I have been so impressed!

They say the BMW is the ultimate driving machine. I would say that my experience w Sander Hol and the team at Sharpe BMW was the ultimate customer service experience! From our first test drive all the way through purchase was, dare I say, all pleasure and no pressure. Everyone at the dealership was so helpful in answering all of our questions and did a great job at helping us figure out the right vehicle for our family. This experience definitely exceeded our expectations!

Loving my new 2023 BMW 430i, thanks to Drew Vandentoorn. He truly is a BMW Genius! Drew was there for us throughout the entire process, from initiation through delivery. There isn't a tech question he can't answer. Great salesman and wonderful dealership to work with!

I had a great experience working with John. He made everything easy and stress-free. I was unable to find a ride to pick up my X3M Competition from dealer. John organized a driver to pick me up from work and transport me to the dealership! Great customer care! Thanks, John!!!

Jeremy at Sharpe BMW went above and beyond for us last week! We were on our way to Harbor Springs from Chicago in our 330i when we experienced a blow out of our left front tire after hitting a pot hole on 131. It was 3:15 PM on Saturday when we limped into a gas station on our run flat tire. BMW roadside service sent a tow truck to bring the care back to Sharpe which would be closed by the time we got there. We called the dealership and were put through to Jeremy who was very sympathetic to our plight. ...

Parts counter was not bad

Sharpe BMW awesome place. Friendly and A+ customer service. We love our New 2022 BMW X5 SUV. Yes recommend !!! Thanks 👍

We’ve looked at several cars in the past week and spoken with several salesman and sales managers who were very difficult to work with and made it a hassle. We found a used car online on Sharpe’s lot — a 3 hour drive from home — and called to make sure it was available before making the drive to check it out. From the first moment Drew answered the phone to the final handshake as he handed us the keys, he was beyond AMAZING to work with! Drew made buying a car super easy. He walked us through the process, helped ...

I wanted to take time to appreciate Salesman superstar John at Sharpe BMW. He was the best salesman ever! He listened to my concerns and was super fast at getting me approved. He communicated with me throughout the whole process and made this grown man feel like dreams can come true. I’m not sure if I was in Michigan or Disney world!! He got me my BMW i8 of my dreams! Thank you and always ask for John!!!

Aaron Arraut at Sharpe provided the best vehicle purchasing experience I have ever had. I still can't believe it was only his second week! From start to finish, Aaron and the rest of the Sharpe team were very low pressure, knowledgeable, and overall the most professional team I have had the pleasure of working with. Where most people in sales would push to make a sale and move on the next customer, Aaron sought to make sure I was making the correct decision that fit my needs and current situation. You will not be disappointed by visiting Aaron and ...

Drew was so amazing! Great during the test drive making both of us feel comfortable. He knows so much about the cars and has a genuine passion for cars and what he is selling. Go see Drew for a pressure free experience with great excitement.

Michael Seech made us extremely comfortable with his approach, knowledge, and follow-up. His ability to review features was top-notch. He checked out and fulfilled any request we had. His demeanor and approachability make asking questions easy and the answers are complete! We are glad to have developed the relationship and look forward to many more years of dealing with Michael.

Ordered a 2022 BMW from John Sergeant. Overall, the experience was very good and I highly recommend him for sales at Sharpe BMW. He communicates well and often which is important when ordering a new vehicle. Also, Drew Vandentoorn was exceptionally helpful with the technology upon delivery. Shawn Ruger handled the financial closing and is quite friendly and competent. Overall we’re delighted with our experience at Sharpe BMW. Well run business with dedicated employees. Great family oriented place to do business. Will definitely refer my family and friends!

Picked up my 2022 BMW X5 a few days ago. It's the first time I custom build a car. My sales person Michael Seech has been very helpful throughout the whole process. He kept me posted throughout the process and answered all of my questions timely. Highly recommend!

I am so happy with this place. I would recommend taking your auto to them for whatever it needs staff and the tech are great

I bought a 2022 BMWx5 here, I have been to many BMW dealerships, this is the only one that has not raised prices, I am very happy and trust them, thank you Michael.

I just recently purchased a used Lincoln MKZ from Sharpe BMW. Bob Fairchild was the Sales Professional that helped me along with his manager Shawn Ruger. Both gentlemen were polite and very informative, they took care of me and helped to get me in the car that I wanted. I LOVE my 2018 MKZ. Anyone out there that reads my review and you're unsure about where to purchase a new or used vehicle look no further Sharpe IS the place to go they'll treat you like Family and in the end you'll have the vehicle that you want ...

What a great experience. I was looking for specific car and I found it online at Sharpe BMW. I spoke with Shaun Waid. He answered all of my questions, checked on everything for me, set me up with Mary that handles financing. It was a such a smooth experience. Mind you, we drove from the Metro Detroit area to Grand Rapids, MI to pick up my car. The car was pristine! I would recommend this dealership to everyone. It was well worth the drive. Thanks again to Shaun and Mary!!!!

Just brought a BMW X3 xDrive 30i today at Sharpe and it was the best experience of customer service ever. John was fantastic he made the process so smooth and simple. He answer all my questions and concerns and made me feel at ease. Everyone one was so friendly and courteous and helpful. If you looking to purchase a BMW please stop at Sharpe you will not be disappointed. Don't forget to ask for John and if I could give it a 10 star rating by all mean it would be well deserved.

I purchased my M6 from Sharpe BMW - the only BMW dealership that doesn't seem to hike up their prices even in this market. No hidden fees. DAN ERDEI is your go to guy! He will make sure you are 100% satisfied with your experience at Sharpe BMW. Thank you so much Dan, for your professionalism, courtesy, and for all your help even weeks after I left your lot.

Mike was super helpful

Had a very good experience with Daniel Erdei. Low pressure but very knowledgeable about BMW’s products. The worst thing a car sales person can be is high pressure.

Jason Bigelow was very friendly. Fast service. Great employees. They made me feel welcomed. Jason Bigelow genuinely wanted to help me get my car back on the road. Thanks Sharpe!

Very professional, friendly and open, competent sales staff, large selection of autos., very good presentation of the product.

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