EXPERIENCE OUR COMMUNITY OF CLIENTS
Our events give our clients the opportunity to experience a community of like-minded car enthusiasts.
UPCOMING EVENTS:
Stay tuned for our upcoming events and register!
BMW i5 Premiere Night
Wednesday, December 13th 2023
SHARPE BMW Showroom
Join us for an electric unveiling! Get to know the first ever, all-electric BMW i5 eDrive4 and i5 M50. Experience luxury at its finest during this legendary evening.
PAST EVENTS:
Although the event has passed, the memories live on. Check out highlights from our past events!
Off-Road Scenic Color Tour
Sunday, October 15th 2023
Tin Cup Springs ORV Trail
We embarked on a fall color tour like no other! A 17 mile trail of beautiful fall colors, with some off-roading sprinkled in!
MINI on the Mack
August 4th - August 5th, 2023
St. Ignace, MI
1,124 MINI Coopers gathered for MINI on the Mack, a parade across the Mackinac Bridge in St. Ignace, Michigan, in attempt to break the English-held world record for the largest-ever MINI Cooper parade. The parade is organized by MINI of Grand Rapids, with the support of MINI USA, and has become the perfect way to bring the community of car owners together!
BMW M Town Tour
July 29th, 2023
SHARPE BMW
The newest generation of BMW M hit the road to SHARPE BMW for the M Town Tour. You were able to put yourself in the driver’s seat of innovation and luxury. Test drove in the first performance hybrid model from BMW M to see what makes the XM stand out amongst stunners. Witnessed the breathtaking acceleration of the i4 M50 and got behind the wheel of the legendary M3 Competition!
BMW Club 7 Event
April 20th, 2023
SHARPE BMW Showroom
The BMW Club 7 Event was a classy cocktail party unveiling the New 2023 BMW i7 and 7 Series.
MINI Summer of Drive Test Drive Event: Bringing the Game to the Streets
June 17th, 2023
MINI of Grand Rapids
A MINI Selfie Scavenger Photo Hunt around Grand Rapids in your MINI Cooper.
5th Land Rover Off-Road Experience
May 7th, 2023
Rouch Off-Road Park, Sturgis, MI
Experience your Land Rover like you never have before. The 5th LRGR Off-Road Experience series provided you the opportunity to learn how to adventure with your Land Rover!
Michigan International Auto Show
February 2nd - 5th, 2023
DeVos Place, Grand Rapids, MI
The Grand Rapids New Car Dealer Association’s annual opportunity to shop your next new car, view the hottest new vehicles and check out soon to be released models!
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616-452-5101
Call Now1010 28th Street SE • Grand Rapids, MI 49508
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Open Today! Sales: 9am-3pm
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