Sharpe Cars Blog

Introducing the Business Development Center

January 26th, 2023 by

  The Business Development Center (BDC) at SHARPE was created to better serve our clients by handling the first touch of the client relationship and appointment setting duties. The main role of the BDC is scheduling service appointments and providing customer service. The Department answers all inbound service calls and makes outbound calls to clients…

Grand Rapids Auto Show – SHARPE Cars

February 11th, 2022 by

Michigan International Auto Show (Grand Rapids, MI) – SHARPE Cars February 3rd – February 6th, 2022 The Michigan International Auto Show was held at the DeVos Place in downtown Grand Rapids from February 3rd – February 6th. SHARPE Cars’ display consisted of 18 vehicles in total, and one vehicle being featured on the Million Dollar Mile!…

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Before The SHARPE Detailing Center, There Was…

February 3rd, 2022 by

Before The SHARPE Detailing Center, There Was… We’re taking the #10YearChallenge to an entirely new level! When SHARPE Cars first opened 40 years ago, we offered a full-service body shop. Since then, we have replaced the body shop with our full-service detail center. SHARPE Body Shop – 1982 SHARPE Detailing Center – 2022 SHARPE Detailing…

Posted in SHARPE History

The Start of SHARPE Cars

February 3rd, 2022 by

The Start of SHARPE Cars Did you know that when SHARPE Cars was first founded we were the Buick and BMW dealership of Grand Rapids? A lot has changed since then! In the early 90’s we were the local Suzuki dealership. We have added Jaguar, Land Rover, and MINI into our collection and discontinued our…

Posted in SHARPE History

Sharpe Collection lands Mini Cooper dealership

January 7th, 2022 by

THE GRAND RAPIDS PRESS – BUSINESS ARTICLE Tuesday, January 29, 2008 Sharpe Collection lands Mini Cooper dealership Peppy little car already has fans in West Michigan By Julie Bauer GRAND RAPIDS – Just five years after landing in the U.S., the British-made Mini Cooper will have a home base in West Michigan. By summer, The…

Posted in SHARPE History

A Look at the 2022 BMW X5 Vermilion

December 17th, 2021 by

A Look at the 2022 BMW X5 Vermilion With Sharpe BMW Client Advisor, John Sergeant With unexpected twists and turns, 2021 has been anything but ordinary. With the lack of semiconductors and resulting inventory shortage, automotive consumers and manufacturers have increasingly valued the idea of individualizing the car purchasing experience. 3/4 view of the BMW…

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How to Build Your Own Land Rover Defender Trophy Edition

September 1st, 2021 by

The Land Rover Defender Trophy Edition Only 220 Land Rover Defender Trophy Editions were produced and distributed throughout the United States. Some Land Rover enthusiasts may have been able to snatch one of these limited edition Defenders, leaving others feeling at a loss on how to get their hands on one. Unfortunately, unless an owner…

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New MINI App Tutorial

June 25th, 2021 by

Learn to navigate the new MINI App with Shaun Waid, MINI of Grand Rapids Client Advisor.

Setting Up Apple CarPlay

June 11th, 2021 by

Did you know that your new BMW is compatible with your iPhone? Setting up Apple CarPlay is quick, easy, and allows you to use your phone as you drive.

Sharpe BMW Genius Dan Bui gives a quick tutorial on setting up Apple CarPlay in your BMW.

Enhancing Your Experience at Sharpe

May 26th, 2021 by

As many of our clients are aware, our BMW/MINI service lane is undergoing construction to better integrate the newly transitioned MINI service lane in with the BMW service lane. This project is the first of multiple steps in enhancing your Sharpe experience. We feel that these current and upcoming changes are essential for us to…

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